Here are the myths and the mythbusters:
MYTH: Fragrance should be stored in the bathroom. MYTHBUSTER: Heat and moisture can cause the scent oils to break down faster, spoiling the fragrance’s smell.
MYTH: How a fragrance smells on a piece of paper is the same as how it smells on skin. MYTHBUSTER: It’s impossible to tell by sniffing a piece of paper how a fragrance will smell when mixed on your skin. A fragrance can also smell slightly differently on different people’s skin.
MYTH: You should apply it by spraying in a cloud and walking through it. MYTHBUSTER: Apply to naturally warmer body areas like your neck and chest. This will allow the scent to dissipate evenly throughout the day. Cardinal rule: Don’t overdo it.
MYTH: Cologne is for men. Perfume is for women. MYTHBUSTER: In fact, the terms ‘cologne’ and ‘perfume’ only reference how much fragrance oil is in the mix.
MYTH: You should rub fragrance into the skin. MYTHBUSTER This just breaks down the oils and reduces the longevity of the scent.
MYTH: All fragrances are the same strength. MYTHBUSTER: The strength of the fragrance is directly related to how much fragrance oil is used in the manufacturing process.
MYTH: Fragrances smell the same from the time you apply them to when they wear off. MYTHBUSTER: Many fragrances are ‘non-linear’ and progress through different notes throughout the day.
MYTH: The more expensive, the better. MYTHBUSTER: Not always. Sometimes you are paying for an expensive name when cheaper ones will actually wear better.
* And remember the cardinal rule when it comes to applying fragrance: “Cologne should be discovered, not announced.”