Catch up on shows with The Coast On Demand
Thursday, July 19, 2012
Want to get the best price if you're selling on-line? Try using a red background for the photo of your item.
A new study claims that the so-called ‘aggressive’ colour causes people to spend more than they normally would when bidding.
The University of Virginia researchers asked study participants to pretend they were buying a games console on eBay.
They then showed the consumers the console on a white screen, with either a blue, red, or grey banner.
Higher bids were offered when the background screen was red, perhaps because they were competing with other bidders.
Red doesn't always work though - when the background was blue for the ‘buy it now’ option, the group would pay more.
A 2009 study from Science Magazine claims that red enhances performances in detail-oriented tasks, whereas blue helped in more abstract, creative fields.
If that article isn't moving, check your colours and give it another go!
Thursday, June 20, 2013
Check out this photo of the snow in Fairley, South Island, taken this morni ...
Wednesday, June 19, 2013
Someone from West Australia posted this picture. But is it real? Are there ...
Wednesday, June 12, 2013
Gone is the traditional teal blue... What do you think?
Wednesday, June 05, 2013
It looked like fast food was just about to get a little faster, but Burger ...
Wednesday, May 29, 2013
Air New Zealand has $5 airfares from 9am today to celebrate 60 years s ...
Tuesday, May 28, 2013
Taking place this week is Macular Degeneration Awareness Week – a nat ...